It's our goal to give your digital business its best chance at success. Therefore we have crafted a plan to support you in the critical pre-launch phase. In addition to building your mobile application, we will offer consulting, branding, and pre-launch marketing. Milestones will overlap and occur nearly simultaneously. However, each milestone will have an approval process so that the client is included in each step.
During this milestone, we will iron out your concept and create a brand. The process is as follows: 1. Detailed Wireframes and Clickable Prototypes - We will iron out details for your idea by drawing and animating prototypes. Using this method we can understand the full functionality of the application and get your feedback and revisions before we begin development. 2. Workflows and Developer Instructions - We will create user experience workflows and instructions based on your feedback for our developer. This helps make the development process smooth. 3. The Name and Logo - We will guide you in choosing the best name using popular key word research then design a logo for your digital business. The logo will be custom designed to suit your concept. 4. Branding - We will design a branding board. The branding board will include application colors which will be used for all marketing. 5. App Development Begins - Finally, we will have everything needed to begin and complete development.
During this milestone, we will help you discover and reach out to your market with the goal of building an audience before the application launches. The process is as follows: 1. Build A Customer Waitlist - We will create and launch a Facebook Ads campaign targeting your desired audience. The ad will lead to a landing page and collect email addresses from interested future customers. 2. A Website - We will build a marketing website that informs customers and directs them to your mobile app. This website will be key to online reputation building. 3. Onpage Search Engine Optimization - We will run a competitor analysis to find key words that increase the search engine, i.e. Google, success of your competitors. Then we will optimize your website to compete in ranking for these key words.
This milestone wraps up our pre-launch journey and launches your business in the online market. We'll carry out the following steps: 1. Mobile App Approval - We will schedule a Walkthrough and present the complete mobile application. This will be your time to request any final revisions before launch. 2. Website Approval - Likewise, we will present the website and request any final revisions. 3. The BIG Launch - We will submit the application for publishing your app to the Apple store. Then we'll create "available now" social media/email graphics, a video ad, and launch a Facebook Ad campaign promoting your mobile app. This will help you build hype around your mobile application and generate first day traffic.
The timeline is subject and dependent upon the number of revisions. Of course we will revise all deliveries until you are satisfied.
This investment will be divided into 3 payments coinciding with the above milestones.
If you would like to join us and become a client then we’d be delighted to have you.